In today's digital landscape, staying connected with your audience is paramount for successful marketing campaigns. With Google's recent integration of WhatsApp into Google Ads, businesses now have a powerful tool to engage with their customers seamlessly. In this article, we'll explore how you can leverage this integration to enhance your marketing efforts. Creating a WhatsApp Business Account: The first step in utilizing WhatsApp integration in Google Ads is to create a WhatsApp Business Account if you haven't already done so. This specialized account offers features tailored for businesses, such as automated messages and analytics tools, enabling you to better manage your customer interactions. Setting Up a WhatsApp Link: Once you have your WhatsApp Business Account set up, the next step is to create a WhatsApp link. This link serves as a direct pathway for your audience to connect with you on WhatsApp. By incorporating this link into your Google Ads campaigns, you c...